Digital Marketing Institute

Content is king Content is one of the essential elements of any marketing strategy. Fresh and authentic content is vital for any business or website to flourish and get relevant traffic. Content vaires from platform to platform for example twitter has a limitation ie. only 280 characters while Linkedln and Facebook have more scope to write. Entire articles can be written in the form of a post on these social media platforms. Blogs are also a source of empowering websites with fresh content , generally blogs with 1500 to 2000 words get better ranking. Avoid Duplicate content , be concise and precise. Try to structure your content in an organised manner. Bulleted points work well. Make sure you are in accordance with the Title , eventually the article should be an answer to the question proposed in the Title. Give examples and illustrations to drive the point more clearly. Some visual representation can also be included to break the monotony of mere text... With these pointers Im sure you will be in a better position to begin churning out some great CONTENT.